As a personal trainer, building a reputable image is key to attracting and keeping clients. Testimonials are a great way to do this. Your clients talking about the transformative journeys they went through under your guidance will make a world of difference in attracting new clients.
In this guide, we’ll show you how to collect testimonials tailored explicitly for personal trainers, to not only showcase these transformations but also help build trust with potential clients.
Timing is crucial when asking for testimonials. Here’s when you might want to ask:
Collecting testimonials might seem awkward at first, but it's really about capturing the success stories that unfold through your training. A simple way to start is by asking. You'd be surprised how many of your clients are willing to share their experiences.
Provide a little guidance to your clients on what to say. You could ask questions like, "How has training with me helped you progress towards your goal?" or "What do you appreciate the most about my training program?"
Consider sending out a feedback form via email after a training session.
Or even better, ask for a quick video testimonial. Videos are engaging and show real emotion and progress.
Why not make it easy for both you and your clients by using a platform like TrustUGC to collect and manage your testimonials? It’s simple, professional, and helps you gather those gold-star reviews that will drive more clients to your door.
Now that you have some shiny testimonials, it’s time to put them to work. Showcase them on your website, social media, and other marketing channels to build trust and attract new clients. TrustUGC comes in handy here too, with widgets that let you easily embed testimonials on your website.
Collecting and showcasing testimonials is a crucial step in growing your personal training business. They provide a glimpse into the transformations that happen under your training, building trust with potential clients. Implementing the steps laid out in this guide will not only help you gather meaningful testimonials but also utilize them effectively to attract new clients.