Ever wonder why some portfolios stand out and win clients while others just blend in? It's not just about the work showcased; it's about the voices backing it up. A whopping 72% of people trust businesses more after reading positive reviews (BigCommerce). Without those glowing testimonials, you're not just missing an opportunity – you might be handing your potential clients to the competition.
Let's dive into the art of leveraging testimonials and making your Canva portfolio the star of the show.
In the age of digital communication, testimonials come in various forms. They're not just formal letters of recommendation anymore. A tweet praising your service, a heartfelt email from a satisfied client, or even a shoutout on Instagram – all these can be powerful testimonials.
It's a good practice to gather and store these testimonials in one place, ensuring they're ready to be showcased on your portfolio (ex: create a spreadsheet with all of your testimonials). If your testimonial bank is looking a bit empty, now's the time to reach out to past clients and request their feedback.
Simply send out an email to any previous clients and ask them to write a testimonial about how it was working with you. Here's a template testimonial email you can use:
Subject: A Quick Favor?
Hi [FirstName],
I hope this message finds you well. I'm reaching out with a small request.
Would you be willing to share a few lines about your experience working with me? Your insights would be invaluable, not just for me, but for potential clients who value feedback from those I've had the pleasure of serving.
For a glimpse of what others have shared, you can click here.
If you're up for it, just hit reply to this email with your thoughts. And if you could do this in the next couple of days, it would be fantastic.
Thank you, [FirstName]. Your feedback means a lot.
Warm regards,
[Your Name]
Consider using a tool such as TrustUGC to streamline your testimonial collection process. With TrustUGC you can send a testimonial collection form to previous clients. Instead of hoping for feedback, why not make it easy for your clients to share their positive experiences?
While the words of a testimonial resonate, it's the presentation that leaves a lasting impression. Relying on basic screenshot testimonials might seem convenient, but it often falls short in terms of aesthetic appeal and brand consistency. Let’s go over how to create testimonials that captivate and convert potential clients.
Enter Canva's testimonial templates. With Canva testimonial templates, you can shape testimonials that seamlessly align with your brand's aesthetics.
Explore a range of Canva testimonial templates here. Note that some of these templates are paid!
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TrustUGC isn't just about displaying testimonials; it's about bringing them to life. With dynamic widgets, animations, and a suite of customization options, your testimonials won't just be statements; they'll be experiences.
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Now that you have your shareable testimonials, let’s go over how to add testimonials to your Canva portfolio.
Consider creating a dedicated section for testimonials. This offers a consolidated space for social proof, allowing visitors to easily gauge the experiences of your past clients. It's like having a mini PR section right within your portfolio, vouching for your skills and services.
Simply add all of your testimonials into this dedicated testimonial section.
Why manually update your testimonials when you can automate the process? TrustUGC offers a seamless integration experience. With just a few clicks, you can effortlessly paste testimonials onto your website. Here are some advantages of using TrustUGC over traditional methods:
Before going live, always preview your portfolio on multiple devices. Ensure that the testimonials enhance the user experience, rather than overwhelming or cluttering the layout. It's essential that they complement your work and don't overshadow it.
The digital landscape is ever-evolving, and so are the ways we present ourselves and our work. Testimonials have journeyed from being simple screenshots to dynamic, beautifully designed sections that offer more than just words – they provide a narrative of trust, reliability, and success.
Investing in the presentation of your testimonials is not just about aesthetics; it's about amplifying their impact. Tools like TrustUGC have made this process more accessible and effective, allowing even those without a design background to create compelling testimonial sections.
As you continue to grow and evolve in your field, remember the power of testimonials. They're not just feedback; they're endorsements, stories of satisfied clients, and proof of your expertise. So, whether you're using Canva, TrustUGC, or any other tool, ensure your testimonials shine as brightly as your work.
Now that you're equipped with the knowledge and tools to elevate your testimonials, it's time to put them into action. A compelling testimonial section can be the difference between a potential client reaching out or moving on.
Experience TrustUGC: Don't just take our word for it. Dive in and experience the difference TrustUGC can make in collecting and presenting testimonials for free. With its dynamic features and seamless integration, it's a game-changer for any portfolio. Try TrustUGC today!